4 What Are The Education And Training Requirements For Animation How a Jury Impacts The Development of Graphic Artists

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How a Jury Impacts The Development of Graphic Artists

The jury comprises a group of skilled artists who meet to evaluate a completed layout or facility and make constructive and creative suggestions for improvements. It is also a way to evaluate a graphic work, especially if it is intended for a competition, exam, campaign, commission, etc. In this sense, the jury makes a decision and awards prizes or grades to the works. Elements of the work that merit the attention of the jury members include the format and orientation of the paper, text placement, headings, illustration, color harmony or contrast, and visual appeal.

The jury system does not judge the suitability of a work or award grades based on the intuition of the members. However, their weighted critiques are based on certain established criteria accepted for skilled productions in the field of graphic design. These criteria are explained below.

1. Creativity and originality shown by the artist

Team members look for evidence of originality or uniqueness in the artist’s creation. They wonder ‘What new has this artist brought on board?’ or ‘what has he added to that area of ​​graphic design that wasn’t there before?’

2. Suitability of the work to its subject or objective

Usually, when a project job is assigned in the Graphic Design field, it comes with a theme. Such as ‘Make a shopping bag to use to buy a birthday present for a friend.’ Therefore, the final work is evaluated in this topic. The choice of design, colors, font style and package construction should resonate with this theme. If the choice of design is not related to the birthday, or is not feminine to be used by a woman, then the production objective is not thus achieved.

3. The importance of colors and their use

Graphic artists display their supreme knowledge of color psychology and symbolism in their masterful selection of colors to suit the subject or occasion in which it is to be used. For example, the production of items for joyful occasions such as Christmas calls for the use of gay or bright colors, while products intended for solemn occasions, such as funeral posters, call for the use of somber colors such as brown, red or black.

4. Technical ability or completion

This refers to the skill of the artist shown in the use and application of tools and materials for production. Also, it seeks to judge the work based on the rubrics of the designed graphic communication tool. For example, if the product is a poster, does it comply with accepted standards of poster design such as legibility and readability of text, clarity in illustrations and harmony in color selection? In addition, the final appearance should be aesthetically pleasing and attractive, leaving no room for complaints from potential customers.

5. Evidence of study (written report including introduction, tools and materials used, processes, illustrations etc. used for the work)

This is important in projects intended for academic purposes, such as grades of students in high school or tertiary institutions. To guarantee that the project was executed only by the candidate, he/she must describe the processes that were carried out to reach the final output in a written report. In addition, it will provide the jurors with information on the procedural steps, tools and materials, and the finishing technique used by the artist for the production.

A jury team is essential in the full development of the skills of amateur and mature graphic artists. The points listed below illustrate some of the benefits of a jury.

1. It helps to determine the criteria for qualification in a competition.

2. Set the standard for evaluating the works in excellent, very good, good, average, etc.

3. Determines the suitability of text, illustration or color to the purpose or theme of the project.

4. It serves as a tool to analyze, criticize and interpret the works.

5. Allows designers or competitors to interpret their work.

6. It helps recommend the best works for awards or prizes.

7. Encourages critical thinking.

8. Offers a variety of solutions to an urgent need.

9. Improves efficiency.

10. Builds capacity for effective evaluation.

11. Builds self-image and confidence.

12. Prepares the artist for the world of work.

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